REMOTE - PPC SPECIALIST
About the Company:Roofing World is a dedicated leader in the roofing industry, committed to delivering high-quality services and exceptional customer experiences. Our core values of integrity, excellence, and community focus guide everything we do, ensuring that we not only meet but exceed the expectations of our clients. As a rapidly growing company, we leverage advanced technology and innovative solutions to transform the roofing experience for homeowners and businesses alike. Our mission is to provide reliable, efficient, and safe roofing solutions that enhance the integrity and value of every property we touch.Job Description:We are seeking a highly skilled PPC Analyst with expertise in Google Ads and Bing Ads to join our performance marketing team. The ideal candidate will excel at driving results through targeted pay-per-click campaigns, with a particular emphasis on both Google Ads and Bing Ads. Your ability to manage and optimize PPC campaigns across multiple channels will be crucial in enhancing our brand's visibility and driving customer acquisition in the roofing industry.Responsibilities:
Develop and execute PPC strategies focusing on both Google Ads and Bing Ads to boost brand awareness and customer acquisition.
Manage end-to-end PPC campaigns, including keyword research, ad creation, audience targeting, bidding strategies, and ongoing optimization.
Analyze and optimize performance data from multiple PPC channels, identifying trends, insights, and opportunities for improvement.
Collaborate closely with the marketing team to ensure PPC campaigns align with broader marketing strategies and initiatives.
Stay updated on the latest trends, features, and best practices in Google Ads and Bing Ads, continuously testing new tactics to enhance campaign performance.
Provide detailed reporting and analysis of PPC results, making data-driven recommendations for future strategies.
Requirements:
Bachelor's degree in marketing, advertising, or a related field.
Minimum of 7 years of hands-on experience in PPC, with a strong emphasis on Google Ads and Bing Ads.
Proven expertise in campaign setup, keyword research, ad copywriting, bid management, and performance tracking for both platforms.
Strong analytical skills to interpret data and drive PPC optimization.
Excellent communication and collaboration abilities within a cross-functional team.
Detail-oriented with exceptional organizational and project management skills.
Experience in the construction or home services industry is a plus.
What We Offer:
Flexible Working Hours
100% Remote Work
Competitive USD Salary
Generous Paid Time Off / Vacations
Paid Maternity/Paternity Leave
Local Holidays
Job Type: Full-time
Pay: BsF40,000.00 - BsF41,000.00 per month
Experience:
marketing: 7 years (Required)
PPC: 7 years (Required)
Language:
English (Required)
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